Cartoons & Characters are increasingly being licensed in India to various consumer product manufacturers especially kids products such as videogames, apparel, comics, fashion jewellery, stationery, etc.

Corporate trademarks such as brand names, logos, etc. are being licensed to manufacturers in non-core segments.

Fashion designers are licensing their names and designs in the non-core product segments including houseware, shoes, perfumes, etc.

Entertainment companies such as TV Channels, Radio stations and Film Production houses are increasingly licensing items related to their shows/films such as name, characters and story lines.

Sports leagues, teams and sporting events can license their name & logo to various manufactures.

Producers, Artist & Photographers can license their creations / films / properties to manufacturers, publishers, etc.

Celebrities and well-known individuals are licensing their name, signature, photograph and other unique properties to various consumer product manufacturers.