Polaroid represents more than a brand. More than the cameras in the closet. More than the millions of images online and in people's lives. Polaroid is a movement. It is love of self-expression and the sharing of that expression. Of seeing the results and trying again, a feedback loop that is instant and fulfilling. We want to embrace this movement, make it live, breathe and grow. The Polaroid movement will continue on. Freeing images instantly to fly and soar without hesitation.
It is an exciting time to be in partnership with Polaroid. Polaroid is a brand with a world-famous heritage and is writing the next chapter of their history with a wide offering of cutting-edge products. The brand equity they've built with decades of quality and innovation is more culturally relevant now than it has ever been and its influence will only increase with the launch of new ground-breaking products in India.