Bradford License India

Reasons why established brands must explore licensing

In today's world of rapid technological change, new technologies are the key to economic growth. Today, many products have very short life cycles and are...
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Bradford License India

India Vs United State Licensing

Licensing: Licensing is a business alliance, wherein a company authorizes another company by issuing a license to temporarily access its intellectual property rights, i.e. manufacturing...
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Bradford License India

Importance of Brand Licensing

What is Brand Licensing? Brand Licensing is a business methodology where the proprietor of intangible assets, for example, a brand name or logo, awards authorization...
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Bradford License India

Proven and Most Successful Licensing Strategies

Brand licensing can be a smart, resource-effective way to grow both your brand reach, impact revenue quickly and profitably. But it can be difficult to...
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Bradford License India

Pandemic and Licensing Industry

As everybody knows, the world has become a different place in 2020. We are living, consuming, and thinking differently in fundamental ways. The social and...
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Bradford License India

Brand Licensing –An effective tool for brand extension

The once optional business opportunity for companies to expand their brand through brand licensing has today become an increasingly necessary instrument to survive in the...
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Bradford License India

Rise of electronic appliances licensing

In this Modern Era, where everything is changing so rapidly, licensing is now a very popular concept being used by companies all over the world....
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